- Version 1 -
ongoing changes will be updated
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_ GUIDE TO BRIEF _
Brand / Create the brand behind the design
Distribution / Where will it be sold
Competition / Which shoe will be your consumer choice to day
Consumer / focus on one, to make sure you not try to please everyone with the result not reaching any
Activity / As details as possible, link to your consumer
Inspiration / links to your story, your virtual inspirations sources
Performance / lnks to your activity, what will the shoe be able to perform
Story / No shoe without a story, this is the key to make sure your design goes deeper
Materiale / Which materiale will you use on the shoe, should make sense by looking at performance
Color / What is the color story..
_ GUIDE TO BRIEF _
Brand / Create the brand behind the design
Distribution / Where will it be sold
Competition / Which shoe will be your consumer choice to day
Consumer / focus on one, to make sure you not try to please everyone with the result not reaching any
Activity / As details as possible, link to your consumer
Inspiration / links to your story, your virtual inspirations sources
Performance / lnks to your activity, what will the shoe be able to perform
Story / No shoe without a story, this is the key to make sure your design goes deeper
Materiale / Which materiale will you use on the shoe, should make sense by looking at performance
Color / What is the color story..
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